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FAQs

NAFDMA FAQs

Here are the answers to some Frequently Asked Questions (FAQs).

What is farm direct marketing?
Direct marketing is selling directly to consumers—individuals, families, tour groups, and others. It’s the fastest growing sector in agriculture. It’s being driven by family farmers’ need for survival strategies and consumers’ growing demand for locally grown, fresh farm products and traditional farm experiences. It’s all about bringing together the public and the farmer. 

Today’s consumers are not only looking for quality products but also quality experiences. Our members have developed entertaining ideas to attract more guests and keep them on their farms longer.

How do I know if direct marketing is for me?
That’s a great question. Direct marketing farm products is not for everybody. You may want to read a book like Marketing on the Edge: A Marketing Guide for Progressive Farmers. It gives lots of background information about direct marketing, and it also includes a checklist to help you evaluate your personal qualifications as well as business factors.

Can I get insurance through NAFDMA?
No, not at this time. As a member benefit, NAFDMA members can access a list of recommended insurance companies via the Resources page in the Back Forty. 

How many employees can I bring to the conference on my membership?
Your membership covers your farm. Therefore, anyone who works for you can pay membership rates to attend the conference.

How do you get to the Front Porch section of your Web site?
Unfortunately, the Front Porch is now closed because it was receiving an overwhelming amount of spam. As an alternative, we're now welcoming you to submit your question or classified item for sale for our Classifieds & Questions page.

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