2008 North American Farmers'

Direct Marketing Convention

WEDNESDAY, FEBRUARY 20
7:30 am - 9:00 am	Breakfast & Trade Show	TITLES and NAMES that are in color are clickable links to session descriptions and biographies! Go to Tuesday At-A-Glance Printable At-A-Glance.   ** All Sessions, Moderators and Speakers may change without notice. **
9:00 am - 10:30 am	General Session
10:45 am - 12:15 pm	Concurrent Session 3
12:15 pm - 2:15 pm	Lunch & Trade Show
2:15 pm - 3:45 pm	Concurrent Session 4
4:00 pm - 5:30 pm	Closing Celebration

	9 am - 10:30 am		10:45 am - 12:15 pm		2:15 pm - 3:45 pm		4 pm - 5:30 pm
Track Headings	General Session		Concurrent Session 3		Concurrent Session 4		Closing Celebration
Advanced Learning	The Next Big Thing? It Just Might Be What We All Take For Granted		You be the Judge Moderator: Rob Leeds, OH Speaker: Robert Moore, Dublin, OH		What Flew & What Flopped Facilitator: Stuart Beare, UK		Closing Celebration It’s not just the closing session. It’s a celebration, it’s a review, it’s a lollapalooza. It’s time to expect the unexpected. Join us as we take a look at some of the best ideas our members have to offer. We may take a look at the... Top 3 ideas for customer parking Top 10 Farm Signs Top 10 Produce Displays Top 5 Billboards Top 7 Homemade Gizmos Top 5 Craziest Customer Comments Top 10 ideas from the Wisconsin bus tour Top 7 Children’s Play Area Activities and much more! Bring your notebook and get ready for one last whirlwind of ideas! ... oh, and where are we going next year? Come to this session and find out!
Technology			Winning Web Sites Round Table Facilitator:		What Flew & What Flopped Facilitator: Kerry Engel, AB, and Mary Vollmer, NC
Retailing Principles that Sell			DIY: Do-It-Yourself Projects to Enhance Your Market Moderator: John Holcomb, AZ Speakers: Wade Kuipers, Maple Park, IL, Dick Kraus, Whitewater, WI;		What Flew & What Flopped Facilitator: Bob Tritten, MI
School Tours			Great Self-Guided School Tours Moderator: Ann Bishop, CA Speakers: Wayne Bishop, Wheatland, CA; Donnie Fulks, Fredericksburg, VA; Jeff Manley, The Rock, GA		What Flew & What Flopped Facilitator: Sue Roba, PA and Rob Leeds, OH
Farmers' Markets			Anatomy of a Farmers' Market Customer Moderator: Larry Johnson, WI Speakers: Mark Olson, Spring Green, WI ; Scott Lynch, Madison, WI		What Flew & What Flopped Round Table Facilitator: Randii MacNear, CA
Family & Youth			Youth Entrepreneurship Moderator: Taylor Greene, OK Speakers: Scott Skelly, Janesville, WI; Joanna, Susanna and Amanda Lyles, Fairacres, NM		Our Farm in Pictures: A Show-and-Tell Session Facilitator: Nancy Rose, MA Moderator: Jeff Roba, PA Speakers: Jake Roba, Dalton, PA; Thomas Rose, Phillipston, MA; Taylor Green, Pocola, OK; Rebecca and Bradley Gifford, Schaghticoke, NY