Authenticity + Connection Matters

Angie Day • January 28, 2026

Authenticity + Connection Matters



Thanks to our guest author this week: My Farm Marketing by Miller Davis.  Lots to share about creating connection!


Storytelling About Your Farm
Telling your story is one of the most powerful marketing tools you have. People want to feel connected to the businesses they support, and social media gives you the perfect way to share that connection. Posting glimpses of life on the farm—your family, your animals, your crops, even the challenges—helps your audience see the real people and passion behind your business. Yes, you need sales-focused posts to drive ticket sales, but storytelling and authentic behind-the-scenes moments “sell” your farm in a different way. They build trust, loyalty, and a deeper bond that keeps people coming back season after season.


Want Help Telling Your Story?

My Farm Marketing, powered by Miller Davis Agency, is dedicated to helping farms and agritourism businesses thrive. With a team of over 20 professionals and over 20 years of experience in the industry, they understand the unique challenges and opportunities that
come with farm marketing. As a full-service marketing firm, My Farm Marketing offers customized solutions, including branding, social media management, email marketing, website development, video production, printing, and more. Each client benefits from an individual account manager who ensures every project is handled with care and expertise.


Their mission is simple: grow your presence, flourish your brand, and nurture meaningful connections within your community.
Website:
https://myfarmmarketing.com/
Socials:
Facebook | Instagram | TikTok

RECENT ARTICLES

By angie February 27, 2026
You can hear it before you see it. That squeal. That belly laugh. That unmistakable thud-bounce-thud rhythm of kids launching themselves into pure joy. Walk into any thriving agritourism destination and you’ll spot it fast — a sea of flying hair, flailing arms, and parents pretending they’re “just supervising” while secretly wishing it was their turn. A Jumping Pillow® isn’t just an attraction. It’s energy. It’s connection. It’s family time disguised as fun. It’s revenue wrapped in laughter. And when placed intentionally? It becomes one of the hardest-working assets on your property. What Is a Jumping Pillow® — and Why It Works The Jumping Pillow® is a patented inflatable play surface designed to bring hours of fun to guests of all ages. With more than 30 years of experience and thousands of installations worldwide, Original Jumping Pillows has perfected not just the product — but how it performs as a business booster for farms, attractions, camps, resorts, and parks. Unlike standard inflatables, Jumping Pillows® are: Engineered for safety and durability with certified materials built to withstand heavy, daily use Customizable in size and color to match your layout and branding Fully insurable and compliant , something experienced operators deeply value This isn’t a temporary attraction. It’s infrastructure for engagement. The Business Opportunity: Engagement That Pays Attraction elements are only as valuable as the memories they help create — and the revenue they help sustain. Jumping Pillows® do both. 1. They Draw Foot Traffic — and Keep Families Longer Kids can’t resist them. And when kids stay longer, adults stay longer too. More time on your property means: More meals purchased More merchandise sold More add-on experiences booked Length of stay is one of the strongest revenue indicators in agritourism. A jumping pillow naturally extends it. 2. They Boost On-Site Revenue Whether included in admission or offered as a premium experience, a Jumping Pillow® creates a clear reason for guests to say “yes.” It’s visible. It’s tangible. It feels like value. And it often becomes the reason families return next season. 3. They Enhance Social Share-ability In today’s digital world, joy is marketing. A vibrant jumping pillow setup becomes a photo magnet — bright colors, mid-air laughter, wind-blown hair. Guests capture it. Tag it. Share it. Free promotion. Real families. Authentic excitement. Actionable Ways to Feature a Jumping Pillow® Smart placement and programming amplify impact. Here’s how operators maximize theirs: Gateway Placement Position it near your entrance or main lawn so guests see it immediately. First impressions matter. Seasonal Events Pair bounce sessions with themed days — fall festivals, summer splash events, even holiday light nights. Tiered Pricing Offer structured play times: First 30 minutes included with admission Extended time available for a small fee It creates natural up-sell opportunities without feeling forced. Package Play With Merchandise The pillow experience opens doors for retail — just like successful farms pair play with products. Consider: “I Bounced Here” kids’ tees Branded water bottles for warm days Jumping Pillow® keychains or stickers Small purchases. Big emotional payoff. The Takeaway A Jumping Pillow® isn’t just another play structure. It’s an engagement engine. A photo magnet. A revenue driver. When placed intentionally and marketed creatively, it becomes more than a feature — it becomes part of your farm’s identity. And in agritourism, identity drives loyalty. Loyalty drives return visits. And return visits drive sustainable growth.
By angie February 23, 2026
What if the biggest return on investment you’ll ever see isn’t a new attraction, a better marketing plan, or even higher attendance…What if it’s the people?
By angie February 14, 2026
There’s something truly special that happens when passionate people gather with a shared purpose — and that magic was on full display at the 2026 NAFDMA Convention & Expo in Orlando. From the moment everyone arrived, the energy, connection, learning, laughter, and heartfelt conversations reminded us why this community is so powerful. On behalf of the entire NAFDMA team, THANK YOU for showing up, leaning in, sharing openly, and making this year’s convention one of our most meaningful yet.